
Develop practical and comfortable clothing
Water-repellent fabrics, thermoregulating parkas, hermetically sealed cold-proof quilting, faux fur or micropolar lining, and reflective details visible in the dark.


A universal, creative brand that respects the identity of every child, committed to serving the growing child.


Water-repellent fabrics, thermoregulating parkas, hermetically sealed cold-proof quilting, faux fur or micropolar lining, and reflective details visible in the dark.

Iconic collections, inspired by collective memory and in tune with the times, respecting each stage of childhood and allowing every child to express their tastes and identity.
A CREATIVE & BENEFICIAL BRAND

To ensure the quality and safety of our products, rigorous tests are carried out by independent laboratories, ensuring compliance with international standards. Strict specifications and associated tests allow us to make our products more durable.
Okaïdi is committed to auditing its suppliers through accredited bodies and supporting them in a continuous improvement approach to comply with technical manufacturing criteria, labor law regulations, human rights, and children's rights worldwide.
A UNIVERSAL & ACCESSIBLE BRAND

Universal: good basics, the essentials for a child's wardrobe, affordable and whose quality and timelessness make them last. Multicolored and optimistic, they simply share positive messages to encourage every child to be happy.
Okaïdi is present in 54 countries around the world, developing collections and initiatives connected to the cultural diversity of the countries in which we operate.
We design universal and accessible collections, available in more than 869 stores and 3 e-shop websites.
A universal brand, Okaïdi makes all the differences in cultures and ideas a strength. Okaïdi carries values and designs collections that bring together all cultures and create bonds between children everywhere in the world.


Since 1996, and around 12 values connected to the Rights of the Child, raising awareness and encouraging children to be active, responsible, and happy.

Throughout the year, Okaïdi commits and offers everyone the opportunity to take part in actions supported by the ÏDKIDS Corporate Foundation, which acts in service of vulnerable children around the world.

Through playful and educational materials, Okaïdi meets children to raise their awareness, share values of openness, optimism, and peace, and encourage them to act together to improve the world around them.

Since 1996, Okaïdi-Obaïbi have committed to making the world progress in the service of the growing child.
AN ACTIVE & RESPONSIBLE BRAND
75
tonnes of clothing

Thanks to the LOVE BAG bags available in stores, OKAÏDI and OBAÏBI encourage parents and children to give clothes a second life for more sustainable consumption. Collect and sort your clothes in a Lovebag, then they are donated, reused, or recycled.
OKAÏDI - OBAÏBI, members of ÏDKIDS.COMMUNITY, collaborate with the group, its brands, and community players through ACT FOR KIDS.
